Dubai – Mubasher: – Deyaar Development announced on Monday that it will mark a significant participation in the inaugural edition of the Dubai Property Show in London, which is set to run from February 27 to March 1, 2015 at the prestigious Olympia London.

The expo will allow Deyaar to showcase several of its prominent projects in Dubai, including “Montrose” which is taking shape in Al Barsha South at the extension of Umm Suqeim road, a statement by Deyaar to the Dubai Financial Market (DFM) revealed, adding that it will also highlight its premium project “The Atria”, a 1.25 million sq feet luxury twin-tower complex, Residential and Hotel Serviced Apartments, located in the Business Bay district.

“Deyaar has accomplished significant milestones last year, and the Dubai Property Show in London is an ideal window for us to showcase our successful projects in Dubai to potential customers from the United Kingdom. Our participation in similar international platforms in the past has provided us with a keen understanding of the needs and expectations of foreign investors, which in turn has influenced our decisions regarding new projects,” said Nasser Amer, Vice President - Sales at Deyaar.

“Given its vibrant business environment, London represents an ideal destination for one-on-one networking opportunities with high-net worth customers and investors from across the world that are keen to explore the real estate and property market in Dubai. We are confident that our participation will help reinforce Deyaar’s healthy growth across different market segments,” he added.

According to recent research conducted by the Dubai Land Department (DLD), British investors accounted for 2,258 transactions worth AED 5.8 billion in H1-14. Research data also indicates that property deals worth AED113 billion were completed in Dubai during H1-14, up from AED 108 billion a year earlier.

Worth noting, Deyaar’s latest developments reflect the market’s increasing demand for upscale residential and well-appointed serviced apartments in Dubai. The company’s strategy to venture into this sector is particularly relevant given Dubai’s projection of attracting more than 20 million visitors during Expo 2020.