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DirectFN wins major new clients for 'Decypha'

DirectFN wins major new clients for 'Decypha'
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DirectFN, a leading provider of financial market data and technology for the global, emerging and frontier markets, has recently launched its new browser based market intelligence platform which is called 'Decypha'.

Decypha is targeted at global investors with a focus on the MENA region and services fund managers, asset managers, private equity firms and research analysts who have current or potential exposure to the MENA region.

After a successful recent launch client subscription for the 'Decypha' product has increased significantly with new subscriptions signed with financial institutions such as Riyad Capital , Mizuho Bank, Abu Dhabi Commercial Bank , Tharwa Capital and Al Mal Capital.

Key Decypha features include:
• MENA Market coverage -regional listed and non-listed companies as well as international; Mutual Funds, Fixed Income, Money Markets, Commodities, Currencies and M&A and IPO activity with multiple screening tools.

• MENA News: Market Coverage: Covering regional listed and unlisted companies as well as international companies, Decypha gives a complete and visual view of the company activity - Financials, Ratios, Estimates as well as Management Teams, Industry Classifications and Contact DetailsMarket Coverage: Covering regional listed and unlisted companies as well as international companies, Decypha gives a complete and visual view of the company activity - Financials, Ratios, Estimates as well as Management Teams, Industry Classifications and Contact DetailsBreaking news from the region via an in-house news team, complimented with international providers such as Bloomberg and Dow Jones.

• MENA: Real-time prices, including Time & Sales and Order Book, key ratios and financials.

• MENA: Analytical Tools - Qualitative, quantitative and technical analysis including Fundamental Screener, Technical Scanner & Dynamic Excel add-in.

• MENA & Global: Macroeconomic Indicators and reports.

David Hann, Head of Sales at DirectFN said: "This is the perfect time to assist the global financial community with their quest for quality financial information and analysis from the MENA region. Recent events in the MENA region such as; the upgrade of both the UAE and Qatar markets to 'Emerging Market Status' by MSCI; and the plans announced by the Capital Markets Authority in the Kingdom of Saudi Arabia to open their market to foreign investors in 2015, are all driving forces behind renewed interest in this region. Unlike global market data vendors who provide a product that covers all global markets regardless of individual need, Decypha offers strong regional specialist coverage. Clients see Decypha as a 'best- in-class' MENA regional focused product, which is offered at a competitive pricing point for subscription." More product detail can be accessed at www.directfn.com/decypha.html Decypha can be accessed at www.decypha.com

About Decypha
Decypha is a comprehensive financial intelligence platform offering decision-enabling intelligence on MENA region and even beyond. It has been designed using global best practices for investment professionals to monitor, assess, compare and make decisions easier, faster with more accuracy and reliability.

About DirectFN
DirectFN™, a wholly owned subsidiary of National Technology Group (NTG) - one of the largest ICT companies in the Middle East, specializes in providing solutions ranging from desktop information workstations, transaction systems and order management systems through to total end to end solutions. DirectFN™ products are deployed in some of the largest financial institutions across the Middle East and South Asia. DirectFN™ is also a provider of exchange information to institutions via direct feeds or its DirectFN™ workstation, which includes reference data, charting tools and other content required by both the professional and retail investment community in the Middle East and global investment community.