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Omani Products Expo opens in Carrefour Hypermarkets

Omani Products Expo opens in Carrefour Hypermarkets
In line with the Sultanate’s joyous celebrations of the 44th National Day and in an attempt to create a wide awareness on the locally manufactured products to local and foreign consumers, the Public Establishment for Industrial Estates (PEIE) opened yesterday (Tuesday) Omani Products Exhibition at Carrefour Hypermarket in Muscat City Center, under the auspices of Hilal bin Hamad Al Hasani, CEO of PEIE. The 10-day exhibition, which continues till November 20th, includes all its branches in the Sultanate. This exhibition comes as part of the series of events of the 'Omani 2014' campaign and in line with the continuous cooperation between PEIE and several commercial centres in Oman.

Speaking at the inauguration, Al Hasani stressed that the principal objective of the exhibition is to promote local products among citizens and residents of Oman to further instill the culture of purchasing Omani products.

“The Omani products have occupied a prominent level locally and abroad, thanks to the support given by the Sultanate’s government under the wise leadership of His Majesty Sultan Qaboos bin Said. Besides, this exhibition is one among various initiatives undertaken by PEIE to support locally manufactured products and services, and to advance the contribution of the industrial sector to the GDP of Oman, and thus diversify the sources of income,” Al Hasani said, adding: “During the next phase, PEIE in cooperation with competent institutions from the public and private sectors will adopt media initiatives that attempt to raise consumer awareness, individuals and institutions, on the importance of supporting Omani products and the impact this holds on the society as a whole.”

Al Hasani added, “This year, the number of SMEs displaying and selling their products has increased compared to the previous years, which verifies the quality attained by these products and their ability to win confidence of the commercial centres in the various governorates of Oman.” It should be noted that PEIE has commenced organising a series of Omani Products Exhibition in the various schools throughout the country. This comes in line with the Memorandum of Understanding that was signed between PEIE and Ministry of Education aimed at disseminating awareness on the importance of supporting locally manufactured products among the educational community. PEIE is also planning to hold Omani Products Exhibition in cooperation with the Omani Women’s Associations.

On his part, Hamood bin Abdullah Al Balushi, Director of Omani Products Department at PEIE, said “The Omani Products Exhibitions in all the Sultanate’s branches of Carrefour Hypermarket come in the midst of the Sultanate’s celebrations of the 44th National Day. In fact, these exhibitions attempt to target consumers of different age groups and cultural backgrounds, since they are being held in places they visit constantly.”

Visitors to the Omani Products Exhibition at Carrefour Hypermarket at Muscat City Centre praised the excellent quality maintained by the displayed Omani products. Yusuf Al Saqri said, “When it comes about shopping, Omani products are always my first choice, keeping in mind that supporting these products plays a major role in the advancement of the sector and thus creating job opportunities for the nationals.”

Abdul Malik Al Siyabi stressed his pride to find the Omani products available in the commercial centres of the various countries. “In my opinion, all segments of the Omani society are responsible in supporting the locally manufactured products to ensure the advancement of the national economy and guarantee a bright future for the Omani products.”

Abdullah Awlad Thani believes that Omani products require similar exhibitions to reach to the maximum audience, and these exhibitions give further support to the products to advance and gain popularity by the consumers. Abdullah Al Rashidi said that his experience with Omani products has always been great and he is positively impressed by the quality of the products especially the foodstuffs and accessories.