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Tihama’s unit extends exclusive distribution deal with Houghton Mifflin Harcourt

Tihama’s unit extends exclusive distribution deal with Houghton Mifflin Harcourt
The contract’s value will depend on the value of the purchased products in 2021-2023.
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Riyadh – Mubasher: Tihama Distribution, a fully-owned subsidiary of Tihama Advertising and Public Relations Company, has extended its exclusive distribution agreement with the education technology company, Houghton Mifflin Harcourt (HMH).

Tihama renewed its deal with HMH, a leading global provider of K-12 curriculum solutions, as the exclusive distributor of HMH products in Saudi Arabia, according to a bourse statement on Monday.

The agreement runs through December 2023 and could be extended through December 2025. The contract’s value will depend on the value of the purchased products during the period from 2021 to 2023. 

Since 2010, HMH and Tihama have had a successful partnership, serving over 170 schools across the kingdom.