Fnac Darty is a leading European electronic and cultural retailer in Europe, with 908 international stores and 346 franchises. Set to open doors in 2022, the first Fnac store in the Kingdom will bring an elevated experience-driven retail environment, and showcase multi-brand consumer electronics, household appliances, stationery, books, cultural and lifestyle products, and value-added services (press release attached).

Alhokair continues to strengthen its electronics offering in the Kingdom, rolling out new Aleph Apple Premium Reseller stores with one new location added in U-Walk Riyadh on 18 April 2021 and three others slated to open by end of May 2021. The total number of Aleph stores is expected to reach 20 stores over the course of the next 18 months.

The Company has also opened the global sports and leisure brand, Decathlon’s first-ever Saudi store in Jeddah on 10 April 2021. The first store, covering 3,358 square metres will be followed by three more stores to be opened in 2021 in Riyadh. Alhokair’s franchise agreement with Decathlon, which was previously announced on 12 July 2020, is pivotal in its strategy to diversify the Company’s retail offer and to cater to the increasingly active lifestyles of nationals and residents in the Kingdom.