UAE – Mubasher: UAE-based technology development group Astra Tech has acquired BOTIM, a leading voice over internet protocol (VoIP) solution in the MENA region, after securing $500 million in a funding round led by G42.
In line with its expansion objectives, Astra will use the proceeds of the fundraising to accelerate the relaunch of BOTIM into an ultra app that meets the region’s demands, according to a press release.
Meanwhile, the transaction aligns with Astra’s acquisitions in 2022, including home cleaning services Rizek and homegrown fintech company Payby. All takeover transactions will be integrated into BOTIM to offer a range of services through one combination.
Astra noted that the acquisition of BOTIM is a key bargain for the tech scene in the Middle East and Africa (MEA) region, adding that the group will unveil further plans for BOTIM during the first quarter (Q1) of 2023.
The VoIP platform includes a total of 90 million people registered and 25 million active users.
Abdallah Abu Sheikh, Founder of Astra, noted: “The need for an all-encompassing app accessible to all customers that can re-steer economics in the right direction while giving customers, merchants, and investors a fair deal is paramount.”
“Acquiring BOTIM puts us on a path to continue our mission of disrupting consumer technology and building a global benchmark of what an ultra-app should look like,” Abu Sheikh continued.